I keep seeing these anti-smoking ads funded by the tobacco lawsuit settlement, by outfits like that truth.org and such. Anyone know how much money they put into that campaign?
I'd really like to have a campaign to debunk the myths about gun control. I have so many ideas for spots but no way to communicate them to the people that need to hear them. I've never seen an NRA ad. Do they have an advertising budget, or do they spend it all on lobbying and preaching to the choir?
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April 18, 2008, 09:51 PM
I'm not in the business, but this is what I find after a few searches...
Not even counting the production cost of producing the ad, a 30 second spot on any major network during prime-time is going to cost at $200,000 each and go up from there depending on the popularity of the show. For example, a single 30 second spot on American Idol goes for north of $600,000.