[sm]

Newcomers to the thread take note: PEAK has backed off of their support of AHA since this thread was started.


Art, I wrestled as to where to post this. So If needs to be moved, I apologize.
_______

http://www.outdoorsunlimited.net/cgi-bin/news/viewnews.cgi?id=1066940780

Peak Antifreeze Supports Anti-Hunters - Grizzly

A sample of the rebate form listing AHA as beneficiary can be viewed at:
http://www.peakantifreeze.com/rebate/rebateaf.htm

--------------------------------------------------------------------------------

A member of our chapter recently bought four gallons of Peak Antifreeze.
It was a good deal offering a $1 per gallon rebate. Later on, while filling out the rebate form he noticed you could either request the $4 rebate, or donate it to the American Humane Association (AHA). Upon checking out the AHA web site, here are some of the things they had to say about hunting:

*Bear baiting is an unsporting, unethical, and barbaric practice used by trophy hunters to lure bears to food to shoot them point-blank.

*As many animal advocates know, the vast majority of animals that die in these barbaric traps are used for luxury fur garments.

*American Humane opposes the hunting of any living creature for fun, trophy, or for simple sport. American Humane believes that sport hunting is a form of exploitation of animals for the entertainment of the hunter and is contrary to the values of compassion and respect for all life that inform American Humane's mission.

*American Humane considers sport hunting a violation of the inherent integrity of animals and disruptive of the natural balance of the environment through human manipulation, and calls for positive action to be taken to prevent such cruelties

Needless to say, the anti-freeze was returned to the store immediately, with an explanation to the store manager. Not only that, but this member had the good sense to call Edward Powderly (Brand Manager, PEAK Performance Products) to express his displeasure with the company's promotion. First off, Mr. Powderly claimed that the AHA did not have a stance against hunting and that they were being confused with the HSUS... ...Then he was read the quotes from the AHA website.

Next, Mr. Powderly claimed that although they might have an anti-hunting stance that they are not actively involved in putting a stop to hunting...
...Then the numerous legislative anti-hunting bills that the AHA is actively lobbying for (per their website) was pointed out to him.

Next, Mr. Powderly claimed that the money generated from his promotion was going to be a very small amount compared to the AHA's total budget...
...To which the point was made very clear that the principle of even one penny of a hunter's money going to fund such activities is entirely unacceptable and that this practice will not be tolerated by America's sportsmen.

At that point, and running out of lame excuses, Mr. Powderly became rather smug, at one point stating that if a small group of hunters don't want to buy Peak antifreeze, that's fine... buy another brand... many of them are made by Peak and we wouldn't even know we were buying it.

It was suggested to Mr. Powderly that they be more careful who they are giving money to. He stated that this promotion was only going to last about another month and a half (until December), as if that were a good thing. Let's make it a month and a half Mr. Powderly and Peak antifreeze will not forget!

ACTION:
Peak is evidently not aware that there are millions of hunters across the country, and that we are indeed a segment of the population that requires some respect when it comes to "politically correct" promotions. We will not tolerate having our discretional expense money being turned over to those who aim to put an end to our traditional, family-oriented, hunting lifestyle, and to North America's extremely successful wildlife management system, which is primarily funded by sportsman. We need to hit them hard!
Let's assure this type of "mistake" doesn't happen again. Please forward this message to all outdoor sports enthusiast on your list.

To contact Peak go to http://www.peakantifreeze.com/email.htm
An extended list of products produced under other names by Peak include the following: (see http://www.peakantifreeze.com )

1. Advance Antifreeze
2. All Weather Antifreeze
3. Final Charge Global Extended Life
4. Fleet Charge Antifreeze
5. Fleet Charge Pre-Mixed
6. Full Force Antifreeze
7. Peak Antifreeze
8. Peak Ready Use
9. Peak Extended Life
10. Peak RV & Marine Antifreeze
11. Peak Windshield Wash
12. Peak Ultra Melt
13. Sierra Antifreeze


Edited: To reflect Peak's change of support of AHA
Also edited title by Moderator Matt G.

[Art Eatman]

Given that AHA is lobbying Congress, it oughta go to L&P. No biggie.

Art

[Standing Wolf]

I don't ever support anti-Second Amendment bigotry with my hard-earned dollars.

[TheeBadOne]

I decided to check into it before I do anything. I emailed PEAK and asked for their view on Hunting and Firearm ownership.

[jimpeel]

I e-mailed them that I wouldn't be buying theoir products or affiliate products. We get a good number of hunters through here and they will also be aprised of this when they stay here.

[TheeBadOne]

https://secure2.convio.net/aha/site/Advocacy?id=175&page=UserSplashPage&JServSessionIdr002=3zdczzj6v1.app5a

[jimpeel]

It has recently come to our attention that the hunting community is upset
about one of our company's products, Sierra antifreeze, which has a
sponsorship with the American Humane Association (AHA).

Our intention with getting involved with the AHA several years ago, was to bring awareness to families of pets and children about a safer antifreeze, Sierra, due to it's less toxic nature vs. conventional ethylene glycol based antifreeze.

Every year approximately 100,000 pets/animals die from ingesting conventional antifreeze off of garage floors and driveways. The objective was awareness of a safer solution to this, not to alienate the hunting and outdoorsman community.

Unknown to us, the AHA has apparently taken some active stances against certain rights of hunters. Upon hearing this, we have made a decision to sever our sponsorship with the AHA.

Thank you for bringing this to our attention and we hope you'll continue to support Old World Industries products like Sierra antifreeze and other PEAK performance products.

Sincerely,
Sierra Antifreeze

[sm]

jimpeel,
and others, thank you.

[TheeBadOne]

I got the same reply from PEAK. Glad to know they're on our side.

[jimpeel]

Now we -- all of us who sent blistering e-mails to them -- should send a letter of thanks for addressing our concerns and acting upon them appropriately.

[TheeBadOne]

Agreed, already done.

[sm]

Agreed,even if one didn't send a blistering e-mail,a note of thanks still would be appropriate.

Its interesting how many times when a corporate office is queried about a stance, or association we often enlighten them, and changes are made. Internet has made awareness more available, both to firearm enthusiasts and the corporate world...we are paying attention and I believe this is good.

At least we know whom is for and whom is against us. Perhaps more corporations will be a little more selective whom they associate with and keep tabs on the ones they do.

Again thanks to those whom inquired, I have a thank you e-mail to send .

[TheeBadOne]

Agreed,even if one didn't send a blistering e-mail,a note of thanks still would be appropriate.
Great point sir. :cool:

[buzz_knox]

E-mail out, with a congratulatory one to follow if they give me the same answer.

[pytron]

Thank you e-mail sent. (I didn't even get a chance to send a blistering e-mail :D )

-Pytron

[geekWithA.45]

Am I reading this right?

The whole thing took less than 24 hours from initial post to apology and policy change?

DANG! Well done, gang!

Now if it where only that easy to change the dark minds of the NJ overlords....I'd be legally carrying by monday!

[Bruz]

Wow, good job...glad I read the rest of the post before balling them out...it's harder to get motivated to send out a positive email than a negetive one, but I shall do so. :p

[sm]

BTT

[Standing Wolf]

Upon hearing this, we have made a decision to sever our sponsorship with the AHA.

Score another victory for the Bill of Rights! Well done, High Roaders!

[C.R.Sam]

Upon hearing this, we have made a decision to sever our sponsorship with the AHA. You guys have CLOUT.

Makes it all worthwhile.

Sam

[Art Eatman]

A "Thank you." email sent...

Art

[TarpleyG]

Oh, I thought by the title you meant they supported anti-GUN hunters. You know, people that hunt anti-gunners. That, I would support.:D

GT

[sm]

TarpleyG
When I first read the news article I thought the same thing...

Hey gang...quick...lets amend those e-mails...Tarp is onto something here...:D

Dear Peak,
Have we got a deal for you...

[4v50 Gary]

Voting with your dollars. Thank you gang. :)

[Waitone]

Outstanding

Let this episode serve as an example to the RKBA community.

I am convinced the reason protestations were so effective so fast is due to one reason and one reason only. The brand manager, Edward Powderly (Brand Manager, PEAK Performance Products) was approached directly, forthrightly, and in a professional manner. He was challenged and more importantly he was educated. Quite often brand managers are pitched doo-good projects which sound good because they are ignorant of the details. I will bet you he knew nothing of the "rest of the story" of AHA. AHA no doubt made a convincing pitch about animals ingesting anti-freeze and dying horrible deaths. Being a 90's kinda guy he bought into the pitch. He most likely did not investigate AHA beyond the pitch.

What is lesson learned here. Regarding consumer products always take the time and make the effort to find out who the brand manager is. The brand manager is well-paid and higly esteemed in his corporation. He is responsible for everything to do with that product. In all regards the brand manager is the god of the product.

Second lesson is don't attack and don't threaten. Take time to educate. Those uninitiated in a given movement will hear only part of the story. Take time to educate them in the "rest of the story."

Good work all around.

[C.R.Sam]

Waitone's post worth printin and hangin on the wall.

And passing to all who can read.

Sam

[Blackhawk]

re1973,

Proud of ya!

[gun-fucious]

The American Humane Association is not an organization that shelters lost Pets.

They are an animal rights group that has adopted a name that gives them the appearance of being the Animal Shelter people.

http://www.americanhumane.org/site/PageServer
http://www.ahafilm.org/

also watch out for:
http://www.hsus.org/ace/11681
The Humane Society of the United States

and the ASPCA:
http://www.aspca.org/site/PageServer

together with the Fund for Animals
http://www.fund.org/Home/

They are out to stop hunting

[Orthonym]

There are (mostly) two kinds of critters on this planet; animals and vegetables. Vegetables live on minerals and sunlight. Animals live by eating vegetables and other animals. We are animals. We must eat things which were formerly alive, or die. We animals with brains enough to know what we're doing are often squeamish about killing. Maybe that's why we say Grace before meals: Asking forgiveness for the death of our food, as William Burroughs had it in the title of his book...."Naked Lunch"

So. Would you rather kill from necessity, to stay alive , or would you rather be


a vegetable.

[greyhound]

Good lord, are there any animal groups that help find homes for puppies and kittens but don't want to ban hunting?

My dog and I went to a pet walk-a-thon for the Baltimore County Humane Society last weekend and had a good time. Now I think I may have given money to a anti-hunting group. Yikes.

Is the HSUS the "mainstream" Humane Societys nationwide or some splinter group trying to sound similar?

[jimpeel]

Maybe that's why we say Grace before meals: Asking forgiveness for the death of our food, as William Burroughs had it in the title of his book...."Naked Lunch"Nope. We give thanks to the Lord for making the critter served before us wander into our gunsight. :D

[Bigjake]

Drive on re1973, good job!

i just emailed peak and voice my support for them, and stated my reasons for said support.

[sm]

Members,
Credit goes to where credit due.
Credit goes to you members, not I. I just posted the story, I made my inquiries, sent the info, remained civil to the company...but you folks ran with it.
Not as seasoned as most of you with the internet as a tool, not as learned on many many matters, but I have a great bunch to teach and lead me. The thanks and credit belongs to you folks-not me.
I've always believed in and stood up for 2A, just learning another tool in the toolbox, and improving my old methods.
Respectfuly,
Steve

edited: publik skooling showing...spelled my own name wrong...told you I needed teaching :p

[Moparmike]

I cought this thread at the beginning, and havent looked at it till now (no internet stinks).

I just wanted to say to re1973 and all involved in educating one more corporation and indeed, more people, about the truth:
GOOD JOB PEOPLE!!!

[Molon Labe]

From Sierra:
“Unknown to us, the AHA has apparently taken some active stances against certain rights of hunters. Upon hearing this, we have made a decision to sever our sponsorship with the AHA.”
So they're saying they terminated their relationship with the AHA just last week as a result of learning AHA's position on hunting and as a result of our threatened boycott.

But is this true? What if the AHA severed ties with Sierra many months ago, and Sierra is using this as an opportunity to win over new customers?

The reason I’m mentioning this is because I emailed the AHA late last week about this issue. They sent me a very interesting reply today:


Dear Molon Labe,
Thank you for your email! We have received a number of phone calls and emails from avid hunters lately regarding our position on hunting, and our relationship with SIERRA / Peak Antifreeze.

I should clarify a point in our hunting policy. It does not oppose hunting for food. Our policy states that we are opposed to hunting for the purposes of fun, sport, or trophy. There are many families that rely on hunted food for their families.

I believe you will find that we are among the most moderate of animal welfare organizations when it comes to this issue. However, it is important to remember that we ARE an animal welfare organization. We respect that not everyone will share our views. We remain committed to our mission to prevent cruelty, abuse, neglect, and exploitation of both children and animals.

SIERRA Antifreeze, a product of the Peak Company, is a former sponsor of American Humane's "Be Kind to Animals Week" program. We terminated our relationship with SIERRA in November of 2002. The American Humane logo and all mentions of American Humane were to be completely removed from SIERRA packaging by March 2, 2003. We are currently gathering information to see if this has in fact occurred. The "boycott" was unnecessary, as the relationship was terminated nearly a year ago.

American Humane is grateful for SIERRA's past sponsorship, and as a result of their generous contributions, American Humane was able to provide several scholarships to kids ages 6-13. The rebate that was offered by SIERRA gave the consumer a voluntary choice of making a contribution to American Humane as another way to support the work we do for our "Be Kind to Animals Week" program.

If you have any further questions regarding our hunting policy, or our former relationship with SIERRA, please do not hesitate to contact us again. Sincerely,

Kat

Kat Burns
Manager, Donor & Member Services
American Humane
63 Inverness Drive East
Englewood, CO 80112
www.americanhumane.org

kat@americanhumane.org
1-866-242-1877
303-925-9470 direct

Empowering Action Since 1877


Now let’s revisit the quote from Sierra:

“Unknown to us, the AHA has apparently taken some active stances against certain rights of hunters. Upon hearing this, we have made a decision to sever our sponsorship with the AHA.”

Hmmmmm... :uhoh:

[Moparmike]

:scrutiny: Very interesting. In a word: Oprotunistic.

[XenaduKhan]

This could be American Humane saying "snub us will you? how about this then!"

Or it could be a wires-crossed thing: maybe the relationship was terminated, but a mistake was made and they kept passing out the same rebate forms for a while. Maybe there is money that should have gone somewhere that it did not go. Or not.

[MicroBalrog]

[QUOTE]to prevent cruelty, abuse, neglect, and exploitation of both children and animals./QUOTE]

:fire: :fire: :fire:

[KMKeller]

Good job folks. You got Peak to wise up.

Don't personally agree with bear-baiting though... :D

[Bill Hook]

to prevent cruelty, abuse, neglect, and exploitation of both children and animals.

Overstepping their mandate, aren't they?

[InTheBlack]

Confusing. What else to expect from big organizations with bottom lines to protect?

But I like the Sierra antifreeze. Anyone else make one that's got Propylene Glycol instead of the very poisonous Ethylene Glycol?

[braindead0]

Anyone else make one that's got Propylene Glycol instead of the very poisonous Ethylene Glycol?

Prestone, and probably most others have 'low tox' version.