England: "Sony attacked for glamorising gun crime to sell 'seamy' computer game


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cuchulainn
February 8, 2003, 11:10 AM
The Hatter opened his eyes very wide on hearing this; but all he SAID was, `Why is a raven like a writing-desk?'

`Come, we shall have some fun now!' thought Alice. `I'm glad they've begun asking riddles.--I believe I can guess that,' she added aloud.

from the Independent

http://news.independent.co.uk/uk/media/story.jsp?story=376437

Sony attacked for glamorising gun crime to sell 'seamy' computer game

By Ian Burrell Home Affairs Correspondent
08 February 2003


Sony was accused by the Culture Minister Kim Howells last night of attempting to profit from Britain's growing problem of gun crime through a cynical advertising strategy targeted at fans of rap music and glorifying gun violence.

The global media company has placed three-page colour advertisements in the world's leading rap magazine, The Source, luridly describing gun "massacres" and "bloody turf struggles" between Yardies, Triads and other gangs on the streets of London.

A mocked-up newspaper article, headed "Bloody London", is designed to encourage rap fans to buy copies of Sony's new Playstation 2 computer game The Getaway, which claims to recreate "London's seamy underbelly".

Mr Howells – who last month said violent rap lyrics had "created a culture where killing is almost a fashion accessory" – accused Sony of a "cynical attempt to glamorise and exploit violence".

He said: "I have no doubt whatsoever that Sony is responsible for this and yet they present themselves as a respectable company and world-wide operation. They must know there has been a general glamorisation of gun culture and they are seeking to exploit it and sell more games."

Parents of gun crime victims said Sony's decision to glorify British gun violence to a rap audience was an irresponsible money-making exercise. Lucy Cope, who founded the campaign group Mothers Against Guns after her son Damian, 22, was shot dead outside a central London night club in July last year, said the promotion was "an absolute disgrace". She said: "Why should Sony be allowed to make a vast amount of money out of our kids' deaths? They should withdraw that game immediately for the safety of our future generation. We are in the middle of an English Bronx and we don't need any hype over that."

Police said the advertisement – in an American-produced magazine that is on sale in Britain – was "an appalling thing for a major corporation to do".

A spokesman for Sony Computer Entertainment said its American office had produced the ads. He said Sony "would not use this creative approach in the UK" and that in Britain "we've been very careful to take note of the current political and social climate".

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Dannyboy
February 8, 2003, 11:48 AM
Obviously, they haven't seen the commercials for the game on network TV yet.

jmbg29
February 8, 2003, 12:06 PM
Even more freaky.

TheOtherOne
February 8, 2003, 12:56 PM
The movie Snatch glamourized Londons seamy underbelly and I enjoyed the flick!

"GTA3" and "GTA: Vice City" glamourizes criminal life in America and it's by far the most entertaining game I've ever played.

It's just a game! Yeah, I'm sure they aren't helping the situation, but people that try and blame games and movies are just like 90% of the rest of society who doesn't want to take responsibility. "Let's see who we can pass the buck too" seems to be the overall attitude.

I've watched plenty of violent movies and played lots of violent video games but somehow I've managed to never get into an actual real life violent confrontation. It's strange, somehow, despite all the glamourized violence my brain is fed, I'm still able to civil in the real world. It's a strange thing.

Soap
February 8, 2003, 01:20 PM
The GTA series is my favorite series of games ever. No wonder I bought The Getaway as soon as it came out :D

NewShooter78
February 8, 2003, 04:37 PM
I bought this game last week, and I really like it. It's not meant for kids as it carries a M (mature, not for anyone under 17) rating. It's violent, yes, but its friggin fiction. I guess the Brits are more like people here than we thought. These people need to get a grip on reality and go after real criminals and not video games, movies & music, gun manufactures, etc. etc. :banghead: :fire:

Ledbetter
February 8, 2003, 05:15 PM
They've been putting out games about bloody Beirut and bloody Iraq and every other thing for a long time now. If the shoe fits . . . .

Maybe if they devoted the culture minister's budget to armng the police . . . . No, I'm sure they would think that was stupid.

dinosaur
February 8, 2003, 08:11 PM
The Bobbies are extremely violent in "The Getaway".:evil: :neener:

Azrael256
February 10, 2003, 02:21 AM
I don't even have a PS2, but I might go vote with some greenbacks just to let sony know they're doing ok.

Video games don't make people do stupid things... if it's anything, it's that some people are stupid.

Carlos Cabeza
February 10, 2003, 12:07 PM
I have a six year old nephew that can waste "Baddies" with the best ! He beats me regularly. He's also an advanced class student who will probably go to college........:rolleyes:

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