Some observations on subjects raised here.
Educate those ignorant of existing gun control just what the current laws are
Several polls have indicated that support for gun control is strongest among people who know little or nothing about existing gun laws which includes some who believe there are no gun laws. Just a simple educational "John Doe buys a gun" walk through. going to a gun store, filling out a 4473, waiting for background check to clear, rules on legally transporting the gun home, would be a revelation to them.
Conversely, the same studies show that the more a person knows about existing gun laws, the less likely they are to support more restrictive laws.
point out laws aimed at the law abiding do not affect bad behavior by bad people and can have unintended consequences
Growing up in a poor neighborhood in a county that was "dry" 1953-1968 when I was 5 to 20 y.o.. I know the gun laws did not affect the criminals as much as they affected the law abiding. A lot of people were spooked by the 1959-1960 state push to ban handguns; my dad and my uncle acquired pistols at that time just in case the ban went through. One place to get pistols then was the bootleggers promulgated by the dry law.
if gun control was crime control, the government would have used stats from the Bureau of Justice Statistics, Firearms Use by Offenders survey BJS FUO, and would not have used the National Surevey on Private Ownership and use of Firearms NSPOF
A simple explanation of where and how most criminals acquire weapons would be effective too, drawing on the Bureau of Justice Statistics prison inmate surveys of firearms sources used by offenders who used or carried a gun in the crime for which they were serving time. In the 2004 BJS FUO survey, 88% of crime gun sources were various grey or black market sources, only 12% were legal dealers less than 1% reported gun shows as a source; the Administration claimed 40% of criminals got their guns from unlicensed dealers at gunshows without background checks. That 40% misrepresented the 1994 National Survey on Private Ownership and use of Firearms (which polled random typically law-abiding gun owners); 19% reported gifts, 5% inheritances, 13% private purcase of used guns, 3% swaps and trades, totaling 40% guns not from dealers. The NSPOF 60% that bought from dealers included 4% from flea markets and gunshows lumped together.
Stress: gun control is symbolic, like voodoo
We need to put out a history lesson about the crusades against Demon Rum, Reefer Madness, comic books causing juvenile delinquency, burning "Lady Chatterly's Lover" to restore virtue to Boston, burning Beatles' White Albums to show disgust with the Manson Family murders. I see linking blind faith in gun control to mass hysteria like the medical pseudo-science behind the Satanic Ritual Abuse moral panick of the 1980s. We have a stuck-on-self-righteous-stupid history of voodoo criminology in this country going back to the Salem witch trials. The repeal of the dry law in my county was protested by warnings that legal alcohol would result in blood in the streets -- same rhetoric used against shall-issue carry permits. Neither prediction was supported by actual outcomes.
touchy feely fiction?
I don't believe a fictional touchy-feely drama would help. I would lean toward historical drama based on the Battle of Athens Tennessee when veterans took arms against a corrupt system just after WWII or Rob Williams' stand against the KKK in Monroe N.C. in the 1960s or the storekeepers in Los Angeles during the 1990s riots abandoned by the system to defend themselves.
we're losing? and the media is biased against guns
"…we are losing because the media is always against us."
No, we’re losing because of ridiculous statements such as the one quoted above ...
we're losing?
As to whether we are losing or not, I have been observing gun law issues since I started traveling with my dad to the country to target practice in the 1950s. The state constitution declares citizens have the right to keep and bear arms (primarily for self-defense and military marksmanship training), but the legislature reserves the power to regulate with a view to prevent crime. Gun laws that don't affect crime but impede lawful and traditional ownership and use by the law-abiding go away in Tennessee. Lawful and traditional uses like hunting, defense of livestock, collection of curios or keepsakes, is not unprotected by the emphasis on self-defense and militia in Article I Section 26. I have seen state gun laws rolled back in the past 60 years I have been observing gun laws. We had a pistol purchase permit with up to 15 day waiting period on handgun sales and discretionary carry permit with 95 different standards set on the whim of the county sheriff good only within the county of issue; replaced by TICS Tennessee instant check system and state issued carry permit administered like drivers license recognized not only throughout the state but also recognized by a majority of states of the Union.
The gun banners are desperate today because we have been winning, not losing. Get a grip people. The AWB sunset after 10 years experiment and was not renewed because (as the NRC pointed out) no one could find a measurable benefit to balance the considerable cost. National polls show 85% of the public believe there is an individual right to keep and bear arms. When the VA AG followed Bloomberg's guidance recently in disallowing VA recognition of other states' carry permits including Tennessee's, the Governor and legislature overrode that. Bloomberg fumed that they owed him because all the millions he had given to help elect them, but that didn't help. New York and Maryland quietly did away with their useless ballistic fingerprint databases even though anti-gunners liked them because they amounted to a hidden tax on guns. And recognition of right to carry for self defense is the norm, not the exception. And we're losing?
media bias
As far as the media being biased against guns, well, they are. When the drive toward what became the 1968 GCA started up when I was in high school 1963-1967 I noticed very strongly that the media never questioned how gun control is supposed to work or how it is supposed to stop bad behavior by bad people. They just blindly assumed if it's called gun control it will control gun crime. At the public library I periodically took the Readers Guide to Periodical Literature and hunted down every major magazine article in the library archives listed under Firearms Legislation. The major media (esp. NYC based periodicals) were invariably supportive of every federal gun control measure proposed by Senators Thomas J. Dodd, Jacob Javits and Joseph Tydings and invariably treated NRA as a four letter word.
A ridiculous statement would be "the media is always fair and balanced on the issue of gun control". No. They. Are. Not. They can be forced to be fair when their "90% of Mexican crime guns come from USA" or "40% of US crime guns are bought at gunshows with no BG check" are obvious lies and we pound on it.
There's a book on media bias against guns by a man who was biased against guns until he studied the issue:
https://www.amazon.com/Bias-Against-Guns-Everything-Control/dp/0895261146/
