I'm wondering how big box stores like Dicks, Sportsman's Warehouse, Gander Mountain, and Cabelas can stay in business and compete with online retailers. The last few guns I purchased were online and I picked them up at a friends house who is an FFL dealer. He charges me $25 dollars, he lives a mile away, and it takes about 15 minutes to do the transfer. If I go to Cabelas I pay about 10% more and have to wait an hour to get a NICS check. That doesn't include driving an hour to the store in some of the worst traffic in the country.
Or I can just order a firearm online from a local gun dealer using a credit card, he has it shipped to his business from the distributor and I pick it up. No FFL tranfer fee and no shipping cost. Again, about 10% less than a big box store. That overhead has to be killing those BBS retailers.
I'm thinking the online retailers are taking over the business and Springfield knows it. They were just looking for some free advertising while Dicks is still in business.