This might not be a popular opinion here but...there are a lot of LGSes that suck.
I have a couple that I patronize but also a long list of those where I've had bad experiences.
There's also a certain streak of arrogance that runs through many LGSes. When I worked in retail, we bent over backwards to provide excellent service. Too many LGSes don't answer the phone, don't respond to emails, etc. And yes, they were that way pre-covid as well. When I'm the customer, I expect friendly service, not an attitude where I'm expected to approach the throne. And that's without getting into the dubious advice these places sometimes dispense. Sometimes they have banker's hours. What kind of retail store closes at 6pm? Many LGSes do.
Over the last couple years, I've crossed many LGSes off my list because of bad experiences with transfers, such as
- taking forever for the LGS to send their FFL, even after I've talked with them. It's no-brainer money - I found the LGS and setup the entire transaction, all they have to do is receive the package, fill out paperwork, and collect my money. Yet with a lot of them, it's pulling teeth to get them to take 30 seconds to reply to an email from another FFL asking for a copy of their license.
- having to get a tracking number from the online seller so I know it's arrived at the LGS because the LGS never called me.
- one LGS let their FFL expire so the online seller wouldn't ship to them. Easy enough - I selected a different FFL, but I wonder how they stay in business.
- one LGS actually misplaced an AR-15 lower I sold online. Went back and forth over the course of a month trying to convince them I'd given it to them for shipment...eventually they found it in the back room when I was on the verge of going to the police to report a lost firearm.
- some LGSes act like handling Internet transfers is twisting a knife in their side. I've encountered some pretty negative comments - "oh, you bought this online, wish you supported local businesses instead" or "so you rolled the dice and bought online, hope this is a good gun because you don't know when you shop online", etc. Look, if you don't want to do transfers from online purchases, don't do them! I'd happily buy locally but I'm generally looking for something very specific. For internet transfers, I've had much better experience with FFLs who work out of home annexes or pawn shops than LGSes.
Many LGS owners are not great businesspeople. There's one here that specializes in tacticool stuff and suppressors. Great, there's a market for that...but they miss out entirely on people who want other kinds of guns. You can buy 5.56 ammo there (well, you could before covid!) but not .38 special. If want both, I'm not going to stop there. Etc.
Most LGSes do not have their inventory online, which is a major disadvantage. It's 2021 and these systems are not hard to setup. I've called LGSes and asked if they had something in stock and some say "you'll have to come in to look" which is horrible customer service. If I ran a gun store, I'd have an online storefront where people could buy and pay for firearms, accessories, etc. and then come pick them up...and sure enough, the most successful local store here does that.
I want to support LGSes and I try to whenever possible. But many seem to be stuck in the past or are run by people who could use some business advice. They make it inconvenient to shop there, the experience is not often pleasant, and the staff is more often a hinderance than a help.
Being a small businessperson is tough and I get that. One classic strategy for competing against the Wal-marts of the world is to offer superior service and friendly local service...something that a lot of shops have forgotten. I do patronize a couple (literally two) LGSes that I think are well-run but the landscape is littered with stores that, well, suck.