As far as demonetization goes, I feel bad for a lot of them. I just wish Youtube had a way to let advertisers choose who they would advertise on, instead of their all-or-nothing plan. Seems like that would solve a lot of that problem. There's the old adage 'find your niche'. And many of them found a niche that was previously filled by magazines or TV, and required expensive pieces of paper and/or experience that you can't get without experience. I'm aware of the work that goes into producing a video, let alone weekly or daily. Great hobby, fulfilling career if you can make it, and between that and often doing their own promotions and marketing--and often every part of a video that would otherwise be done by a team--they put more effort and personality into it than a day job doing filming or production because they actually want to do it. Current TV provide less of that than most of Youtube. All the best to them. That part of the American dream was short-lived. As for the actual reviews... there are definitely good ones out there, informative and carefully done, but you have to dig under the top layer of "let's show off what I just got" because they're not the ones with thrice-weekly updates. There are plenty I pass right over because, if it's going to be a waste of time, I simply don't waste my time. I'm a fan of actual reviews, whether "I've been using this" or "caveat: I used it this afternoon and here's my first impression" as long as that's stated. I'm a fan of things like Forgotten Weapons because I'm both a gun guy and have some interest and education in machining and engineering, and right from the start he's saying "Here's this gun, its history, and its engineering good and bad." That sort of thing used to be on Discovery and TLC. And as much as I'd like to hang out at the range and buy him a beer, Hickock 45's videos always just seem to be twenty minutes of watching him play with it and chatter, and you're lucky if five minutes of that is actually about the gun.