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Do you think firearm manufacturers ever read forums?

Discussion in 'General Gun Discussions' started by KevininPa, Jan 18, 2021.

  1. KevininPa

    KevininPa Member

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    Just what the title says. If you were a manufacturer, wouldn't you read forums for honest feedback or ideas from end users?

    Or do you think that they just roll out what they think we'll buy and try to sell us on it with an advertising blitz?
     
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  2. Blackbeard 44

    Blackbeard 44 Member

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    I bet some office folk have and will read some forums, I have came across a few posts on here that powder manufacturers have chimed in on the threads.

    I do think if I worked for a firearm company I would definatley read forums to get the scoop on what people are saying about the products
     
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  3. rust collector
    • Contributing Member

    rust collector Contributing Member

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    I am sure manufacturers check special interest forums such as Glock Talk and others. I am not sure how many audit general interest ones like ours.
    Many have explained that they found us when their browser served up links based upon a search they were doing for a certain firearm, reloading component or item of interest. Manufacturers might search for their product name to check for market penetration, user feedback and violation of Minimum Advertised Price or unauthorized sales. They may be checking for counterfeit product as well, which have plagued well regarded brands like Leupold and Benchmade.
     
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  4. daniel craig

    daniel craig Member

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    Nah. I’ve found the majority of people who talk about a product are the dissatisfied and you can’t please everyone. Maybe they do, but do they take what they read to heart? Probably not.
     
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  5. redneck2

    redneck2 Member

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    From time to time a “what new firearm would you like to see see made” thread pops up. I don’t know where some of these guys come up with their ideas.

    Probably one of the most prominent ones I can think of were the super magnum/short magnums that appeared about the same time. Forget which came first, I think the Ultra magnums. For the “my dog’s bigger than your dog” crowd. Average shooters find out the recoil, muzzle blast, and short barrel life are a reality.

    So then, it’s the short magnum and super short magnum. Except super short magnum is kinda like saying a super short tall guy. I had a variation of a WSSM for a specific application. Finding brass was literally impossible

    AFAIK, these have all pretty much ended up in the trash bin of history. I’m trying to think of anything really new and revolutionary that’s taken off. The Creed and PRC’s are what comes to mind.
     
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  6. Dunross

    Dunross Member

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    I think it's a reasonable assumption that any gun manufacturing company or business that produces firearms accessories has at least a few people working within the company who are gun enthusiasts who probably read various gun boards. If they find something on one they believe might be of interest to their company they would likely pass it along to whoever.

    Any company manufacturing anything would be well served to pay at least some attention to what their customers are saying though they may not have employees specifically assigned that task.
     
  7. guyfromohio

    guyfromohio Member

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    Some do. Would a Smith and Wesson rep comb the interwebz? I don’t know. I wouldn’t think so. But you get on the 1911 Forum and you will see several manufacturers actively engaged.
     
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  8. Old Dog

    Old Dog Member

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    Springfield Armory used to have someone from its customer service on the 1911Forum. As did Colt.
     
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  9. bannockburn

    bannockburn Member

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    I would think some of the smaller manufacturers would at least occasionally check out what's going on in the real world to see what's happening with their products. Probably not as much, or if at all, with the larger manufacturers.
     
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  10. buck460XVR

    buck460XVR Member

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    It's a safe assumption that any firearm enthusiast reads/belongs to a gun forum. Odds are tho, for many major manufacturers, the majority of their stock holders are not gun enthusiasts. I would certainly think that anyone involved with marketing would at least glean these types of forums occasionally just to see what folks are most interested in.
     
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  11. guyfromohio

    guyfromohio Member

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    As did CZ/Dan Wesson. Wilson still chimes in occasionally and Alchemy’s Rob Schauland is a regular.
     
  12. KevininPa

    KevininPa Member

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    There's a thread like that down below. It's what made me want to start this thread.
     
  13. Old Dog

    Old Dog Member

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    Sheesh, I forgot about the Alchemy guy. Yep!
     
  14. mcb

    mcb Member

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    There are no doubt a modest number of people on the various forums that work for firearms and related industries. Most are not authorized to speak for their company officially and for that and a variety of other reasons wish to remain anonymous but still actively participate in the firearms related forums.
     
    Last edited: Jan 19, 2021
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  15. ford8nr

    ford8nr Member

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    Interestingly my BIL is a CEO of a manufacturing company. Not firearm related but a manufacturer. They have someone full time in the CS dept searching key words on the web for their products.
    After Bushnell bought out Tasco I had a Tasco Pro Point fail. Emailed Tasco , now Bushnell about replacement and was informed Bushnell bought the name and product line not the lifetime warrenty obligation. So I went on several forums and bad mouthed Bushnell CS and the fact I'd never buy another of their products. Now I own a bunch of their products which I figured they tracked down through warranty registrations. A week later I get a phone call from the VP of customer service to follow up on a warranty issue. (?) Was wondering what they could do to make it right. Ended up shipping me a comparable Bushnell Product. I told him I'd make sure I updated my forum postings to reflect the current solution. His response was "and we'd greatly appreciate that" So my take is they are watching and listening.
     
  16. 3Crows

    3Crows Member

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    I was not ever involved in firearms manufacturing, but the company I worked for products were often discussed in aviation forums. Enthusiast employees including myself certainly participated in forums but never in an official capacity nor even let it be known who we were. However, some management at high levels would occasionally drop into forums and read threads of interest and even make official statements behalf the company. The truth, most manufacturers do read the forums but rarely participate as there is much more downside than upside. Forums are too much the wild west.
     
    Last edited: Jan 19, 2021
  17. Eugen

    Eugen Member

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    If they are smart, they would get as close to their customers as possible. If they were smart.
     
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  18. KevininPa

    KevininPa Member

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    Heh-heh, you got that right!
     
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  19. DukeConnor

    DukeConnor Member

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    Manufacturers seem to check in regularly on arfcom. PSA has a presence there.
     
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  20. Dr.Rob

    Dr.Rob Moderator Staff Member

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    I know for a fact they do.
     
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  21. ApacheCoTodd

    ApacheCoTodd Member

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    Yes but two-way comms can run them afoul of issues like trade-marks, patents, intellectual property and general liabilities.

    Just look at the mess it was for the knife industry at the onset of the internets and they don't even use bulletses.;)

    Todd.
     
  22. CDW4ME

    CDW4ME Member

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    Thats gotta be tough for Taurus.
     
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  23. guyfromohio

    guyfromohio Member

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    Case in point. There was a thread about a new Nighthawk having troubles on the 1911 Forum. By post number 7 on the same day as the OP, the nighthawk rep swooped in and gave a direct line to him. Unsolicited.
     
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  24. ApacheCoTodd

    ApacheCoTodd Member

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    Dig it, words are fun!:thumbup:

    Todd.
     
  25. .308 Norma

    .308 Norma Member

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    Quite often a thread come up about which gun magazines (the kind of magazines you subscribe to or buy off newsstands) THR members like or dislike. And there’s always a bunch of posts in that thread about how some, or most of the gun writers for those magazines are nothing but pundits, or spokespersons for various gun manufacturers.
    Well if that’s the case, it would seem to me that the gun manufacturers those gun writers are working for would be reading the articles the gun writers are writing. Which brings me to my point - just a few days ago I read an article by Massad Ayoob in a gun magazine I bought off a newsstand. The article was about “home carry” (another subject that comes up quite often on THR) of firearms, and in that article, Mr. Ayoob wrote about the various opinions “posters” on internet gun forums have about carrying at home.
    Therefore, Mr. Massad Ayoob obviously reads internet gun forums. And if he, as a magazine gun writer, is a spokesperson for gun manufacturers, the gun manufacturers that are essentially paying his wages are reading internet gun forums too - at least by proxy.;)
     
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