First, I would like to strongly reiterate what hso and others have said in regards to being professional, patient, and polite.
Unruliness gets you nowhere but backwards with the big companies.
With that being said, I just got off the phone with several very senior executives at Frito-Lay, with whom I used to work with when I was in New York on their account. Frito-Lay is headquartered in Legacy Park (Plano) north of Dallas, which is where I'm at these days.
Believe me, they are taking the calls and feedback very serious, but . . . there hasn't been enough calls.
I assured my old friends that I was pretty representive of the average gun-owner who is sick and tired of being treated like a second-class citizen and being told my civil and constitutional rights are not as important as some twenty-year-old's "feelings."
Also jokingly threatened to come out of retirement and go to work for Pringles.
After those phone calls, I called an extremely senior member of Pepsi's marketing team. I reminded this person, who've I've known for well over a decade, that if PEPSI THEMSELVES didn't step in, it would only be a matter of time, very short time, before the older among us began remembering Pepsi's very strong anti-gun positions and very generous donations to the likes of Sarah Brady--donations that were both direct and then through a series of backdoors.
I then called up some old members of the team and asked them to do the same thing. I hired no one who was openly anti-Second Amendment, and everyone at both shops knew my history with the NRA's agency and the work I did for them. They are as upset about this as I am--a lot of very good work we did for Frito could easily be flushed right down the toilet with bonehead moves like putting Theo on their bags.
Folks, apathy is our collective worst enemy. I invested a little under 90 minutes making phone calls to ranking executives I know and know well. I have the time, now that I'm semi-retired and moving at a lot slower pace.
A letter might take you ten or fifteen minutes to write, address and then stamp. Calling the toll-free number takes even less time.
They're our rights. If we do not defend them, and do so vigorously, then who will?
Jeff