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Walmart labeling their ammo as only be for sale by Walmart

Discussion in 'General Gun Discussions' started by Warp, Aug 28, 2013.

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  1. Warp

    Warp Member

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    I stopped at at Walmart on my way to the range.

    What's all this then?

    "If this product is found for sale at a location other than Walmart, please call 1-800-WAL-MART

    Is Walmart tired of people flipping their ammo? Are employees siphoning off too much of it to resell themselves or funnel to their buddies? What do you think they are hoping to accomplish here?

    20130828_192915_zps2b24bcb5.gif
     
  2. Torian

    Torian Member

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    Interesting. Since I never see ammo on the shelf at my local walmart, I've never seen these stickers.

    I don't mind if a few flippers get dimed out either :)
     
  3. Magnuumpwr

    Magnuumpwr Member

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    Might be trying to stem resale at other retail stores/gun shops.
     
  4. ColtPythonElite

    ColtPythonElite Member

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    And what exactly is Walmart gonna do when someone calls?
     
  5. Malamute

    Malamute Member

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    I think it's a great idea under the circumstances.

    I don't know if they really can do much, perhaps they have some plan, but it at least lets people know ammo isn't unobtanium, is available at regular prices from them and dates the sale of the ammo in any event.
     
  6. Barry the Bear

    Barry the Bear Member

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    Anyone notice its only winchester ammo?
     
  7. gearhead

    gearhead Member

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    Question for the lawyers: How enforceable are those labels? Other than refusing to sell ammo to people identified as reselling, there's nothing that Walmart can actually do to someone buying ammo at retail and reselling it as far as I know.

    Just to prevent the snarky comments before they start, I'm not an ammo reseller and I've probably only ever bought a brick of 22LR and 400 or so rounds of centerfire ammo from Walmart in my life. I'm just curious as to what they plan to accomplish, and it would seem to set a precedent for reselling ANY surplus item from Walmart or another retailer.
     
  8. yzguy87

    yzguy87 Member

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    Considering the current situation I think it's a good idea

    "What do you think they are hoping to accomplish here?"
    Trying to get ammo to all the customers and not just those who buy it only to resell it at 3x their cost.
     
  9. allaroundhunter

    allaroundhunter Member

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    That's pretty much all that Walmart has ever stocked. At least the ones near me.
     
  10. JohnKSa

    JohnKSa Member

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    My guess is that they'll give the retailers some negative publicity. Something along the lines of:

    The following local businesses send representatives to Wal-Mart to purchase ammunition from us to resell at a markup in their stores. If you can't find the ammunition you're looking for on our shelves, don't complain to us, here is the source of your pain.

    List of Businesses found selling Wal-Mart Ammunition
    Local Gun Store 1
    Local Gun Store 2
    ...​
     
  11. Warp

    Warp Member

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    As mentioned above, almost everything they had was Winchester.

    But...

    20130828_192929_zps44c7a18e.gif
     
  12. Doc Savage

    Doc Savage Member

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    Depending on their intent and the way the stickers are labeled, it could be possible to track it to a specific store and they could come down on management. That's probably wishful thinking, but I think it is a good start.

    Think about it from this prospective, Ammo flippers go in to just get ammo in most cases (had a buddy who collected Hot Wheels and that was his experience with that as well as what I've been hearing on ammo for the most part). Regular customers come in and purchase more than just ammo. If they can't find everything they need, they could start going elsewhere (for instance, it is easier for me to go to Walmart, buy my work lunches and pickup a box of ammo every payday. Not finding ammo, it is easier, and shorter for me to hit Kroger and the LGS to get the same items).
     
  13. medalguy

    medalguy Member

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    My company used to do the same thing. The deal is there's special pricing for each reseller, depending on their volume or frankly the best deal the retailer can negotiate. Special deal products are marked this way so the company can tell (supposedly) if a distributor is diverting product from the intended channels. Now once it is sold at retail by Wally World, if it's seen at a gun show at inflated prices, all bets are off. However if it's found at a store like Cabela's or Dick's at normal retail, then the manufacturer knows the reduced price product has been "diverted" by a distributor to an unauthorized retailer. Product can usually be traced by lot number, and if that's the case, the offending distributor loses any future business.

    Remember, Wally World cares not what happens AFTER they sell a product at retail.
     
  14. Malamute

    Malamute Member

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    ^^^ This.

    Medalguy may have a valid point also.


    The wal mart near me has Federal, Winchester, CCI and Remington ammo, as well as import stuff since the regular stuff has been harder to get.
     
  15. goon

    goon Member

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    I don't think there has been much of a problem with that locally. One LGS is pretty decently stocked but the other is REALLY well stocked. You could literally walk out of there with five varieties of 9mm and ten varieties of 5.56, then stop on the way out and get a box of 30'06 too. The only place they are lacking is on components - no one has Unique or some other stuff right now. And there is virtually no .22. But the LGS's are way better stocked than the local Walmart... except that Walmart had four boxes of .22 Thunderbolts today (which I did not buy).

    Having said that, I did buy a couple boxes of 9mm at Walmart today. It was in stock. I don't have another 9mm yet, but it's only a matter of time and the price was pretty decent.
     
  16. ColtPythonElite

    ColtPythonElite Member

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    That sticker looks easy enough to pull off.
     
  17. Warp

    Warp Member

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    I didn't buy anything so I can't try, but I'll bet they used a sticky enough adhesive backing that doing so would damage the box. Not a big deal probably, but people buying "new" ammunition...ESPECIALLY if it's from a retail store...generally avoid damaged looking items.
     
  18. Queen_of_Thunder

    Queen_of_Thunder member

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    Once I pay for it its mine to do with as I see fit.
     
  19. AKElroy

    AKElroy Member

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    I think it is really smart marketing. Walmart positions itself as champion of the little guy with "rock bottom" prices, and whether or not this has any legal teeth, it serves that image. I like it. It's "were in this ammo mess with you", rather than the evil company that is hand-picking its favorite recipients, a message several threads have leaned toward lately.
     
  20. Bobson

    Bobson Member

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    I imagine you're 100% correct. I'd still call the number if I saw it for sale elsewhere, if only to try and hassle flippers. I don't actually think its wrong, but I also think it takes a special kind of a hole to spend time flipping ammo, because nobody is making a livelihood by doing it. Flipping houses as a career is one thing. Flipping ammo to make an extra $500 per month just makes you a tool. I'd do my part to make their work slightly less rewarding.

    As an aside, I've been seeing those stickers at my local WalMart for a few weeks now, and IIRC, its on every brand of ammo they stock.
     
  21. C0untZer0

    C0untZer0 Member

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    Wouldn't it just be easier if Walmart raised their prices?
     
  22. AKElroy

    AKElroy Member

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    I agree with this as well. Of course that also goes for Walmart; while they own it, they can get some marketing mileage out of adding clever stickers to it.
     
  23. 9mmfan

    9mmfan Member

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    I've bought shampoo from a drug store with a similar sticker. No foolin'. it was from the CVS at Lovers and Greenville in Dallas. I just assumed it was in case it was stolen or the truck was hijacked. Big hair care black market, don't you know.

    I'm sure Wal-Mart, or any other retailer, doesn't really care what you do with their goods after you buy them. So long as it somehow doesn't come back to bite them on the backside.
     
  24. Bobson

    Bobson Member

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    How would raising prices make anything easier? Unless you mean it would make things less rewarding for flippers. I think the only thing that would do is encourage other vendors to raise their prices as well, which in turn would result in flippers raising their prices. It wouldn't stop anything, just slow it down before making it worse than it was before.
     
  25. AKElroy

    AKElroy Member

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    No amount of profit on a single item is strong enough for them to damage their low-cost brand. They would risk damaging long-term customer relationships. They are successful because they know who they are as a company and they are extremely disciplined in protecting it.

    This is a fact that a number of LGS will be licking their wounds over when supplies normalize. There are shops in my town that I will NEVER frequent again over this. The market works both ways.

    I recently put together a CHL class for my office, and a few struggled to find 9mm ammo. They paid $60 a box for WWB. That's not reasonable mark up to cover the cost of the line-sitters, I'm talking about 500-600% of retail. And before I get flamed, I fully support their right to do it. I also support my right to remember them when supply is normal again. I won't forget those folks.
     
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