Just thought I'd throw this out for discussion, I was sitting at my auto service place and picked up a copy of RIDER April 2013 which is a motorcycle magazine. There is a detailed interview w/ Hans Blesse who is the new VP for BMW Motorcycles for North America on p.13. He goes into detail about the challenges of introducing new riders to the sport. He compares it to learning to fly, learning to skydive, and SCUBA dive which all have fairly standard introductory "package deals" to share the excitement of these potentially dangerous but awesomely fun activities. It is critical to their business model as a purveyor of high end bikes to get older riders who can afford them to start riding. His suggestion was basically "invite your neighbor to get on back and take them for a ride." For me it reinforced the importance of our own personal initiative to bring on new shooters. I may even have to take a few "antis" that I know to the range when the snow finally thaws.