+1 for the
Hornady OAL Guage.
I initially seat everything at .020" off lands. I then work up the most accurate load with several different powders and bullet types. After working up the most accurate and consistent (ES and SD) load, I go back and try a couple of different seating depths to see if I can get just a bit more accuracy/consistency.
Keeping in mind that the point to measure off the lands is the bullet ogive, with the Hornady OAL guage you can measure the OAL for a particular bullet type by placing that bullet's ogive right at the lands. You then tighten down the measuring rod, remove the guage, place THAT bullet back into the case and then measure the OAL for THAT bullet to the lands. You then subtract from that OAL the distance you want to jump. Put a sized case in the reloader and, using a
quality competition seating die , seat THAT bullet to the OAL you've calculated. You can measure the OAL results with or without a bullet comparator. The comparator measures oal from the case head to the ogive. Without the comparator, you would measure oal from the case head to the bullet point. There
could be a couple thousandths of an inch difference between the two measurements. In my opinion, not enough difference to be concerned about. Here is a short
video of how the Hornady guage is used.
The vast majority of quality bullets will have the ogive within .001"-.002" of each other for each specific bullet (eg., 169 SMK). Different bullet types will generally have the ogive in slightly different places. So you'll have to measure the OAL and the desired OAL for each different type of bullet you use. And, unless you have a computer chip in your brain, log the measurements for each bullet on the lands.
Note: If you are competition shooting or just shooting a lot - especially with a barrel burner caliber - you will likely experience some throat erosion after about a thousand rounds. This throat erosion will also likely change where your rifling starts. Therefore, after about a thousand rounds, I would recommend remeasuring the case head to ogive on each of the bullet types you're using.
Add'l note - Don't bother measuring OAL to the lands on auto-loaders. In my experience, the max mag OAL is about a full inch off the lands anyway.