Are you sure they just didn't publish actual velocities? Light mag was famous for published velocities that were way higher than actual. In fact I've seen some 270 win. Light mags that were hardly faster than standard Federal power shok ammo.
according to Hornady, they publish what they have been able to achieve through there own testing....your results may vary!.....according to Hornady....!?!
That is what a Hornady phone technician told me....he said that they fine tuned several loads and the Superformance concept replaced the Light Magnum and Heavy Magnum offering....some loads were tweaked, some remained pretty much the same.
Yup...that is one of the stories we were told also....bottom line is, the LM line was tweaked to provide Hornady with better and broader sales...if for years your under the impression you cannot use this wonder ammo in your favorite lever gun, then it is changed so you can...most folks still wont bite, all they remember is the old directive NOT to use this in a lever gun, Semi-auto ect...
Change the ammo, now it's safe to use in lever guns, autos ect... and not change the name equals few sales...change the ammo AND the name...everybody will look at it...it is marketing!
Some of the offerings, or I should say 99% of the offerings that used to be LM has been changed...ever so slightly due to the powders used now...but changed none the less.
The 338 225 gr, SST Superformance, for example, has identical muzzle ballistic than the old Heavy Magnum 225 gr. SP and is still not recommended for use in semi-auto rifles
Correct...and the SST load is what...? Moving along at SP (Spire Point) velocities which are SLOWER than SST velocities of the same loadings.
So, the new Superformance moving a SST is the same as the old LM that was moving a SP...! And the SP loadings were always SLOWER than the SST loadings!
This is of no concern really...the performance is still there...only on paper will the velocities and so on be differentiated, real world, no. If you can realize 50 or so fps difference at range...your a better man than most.
So we were told the same as to more loadings on the way....who knows?