Savage Arms: Politically Correct Today?

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Mad Magyar

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Back in the late 60's, Savage Arms would picture every month a Native American with one of their latest model rifle or shotgun. No doubt, reinforcing the connection between Indian & "Savage".
Could they get away with this in today's "politically correct" society with all the civil rights groups/ACLU ready to attack?
Hell, I can remember when Stanford were the Indians and St. John's the Redmen....Well, you know what happened there....
BTW, you are a true aficionado if you could identify the model weapon pic'd, circa 1968..
x1y2s8.jpg
 
Would that be a model 24 deluxe with perhaps a 20 ga lower and .30-30 upper bbl? Just a guess.

No, it would not work today; hence the discontinuation of the ad campaign. For a line of bows & arrows, maybe.... :)
 
Disney should have done their ads for them. Then they would have had more PC images.

thursracist1.jpg

Or not...
 
Savage actually had the right to use the image. I can't recall the story at the moment, but the chief used originally was a real chief who really liked the product and gave his blessings to use his image.

Ash
 
Savage Arms is named for the founder, Arthur Savage.

As for the Indian head logo, I found this on the Savage Arms website.
In 1919, Chief Lame Bear approached Arthur to purchase lever-action rifles for the Indian reservation and the two men struck a deal. The tribe would get discounted rifles and Savage would get their support and endorsement. It was at this time in the company's history, that Arthur Savage added the Indian head logo--a direct gift from the Chief--to the company name.

To this day Savage rifles are still very popular with many American Indians I know (I live on an Indian Reservation), and not just because they are affordable, but also because of the Savage name with the Indian head logo.
 
No doubt, reinforcing the connection between Indian & "Savage".


I don't buy it. That should only upset someone who ACTUALLY believes that they are "Savages."

"Savage" is a description (if not a surname as mentioned). As a description, it should only affect you if you BELIEVE it to be true.


Frankly, I think ALL humans are savages. Some may not have been put in a position to show it yet, however.


I do want to point out that I don't use any "slurs" against any group. No point in it, and slurs are the lowest form of communication.

And as pointed out, this ain't one.


-- John
 
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PremiumSauces, you are half-right......:) I'll give the answer after it runs a little longer if no one gets it...Good job...
Frankly, I think ALL humans are savages. Some may not have been put in a position to show it yet, however.
John, I like that...;)
 
According to the date and time of the creation of the rifle it fit the rules of American thought.
Someones last name? Geez what a break for them and the company!

Many parts of our culture were and still are very ferocious and savage in their make up. Inner city gangs and folks who live in the wilderness are killers by nature.

I like the name, brings the true sense of a warrior to mind. If that is hard to handle go hide in your room:what:

sav·age (svj)
adj.
1. Not domesticated or cultivated; wild: savage beasts of the jungle.
2. Not civilized; barbaric: a savage people.
3. Ferocious; fierce: in a savage temper.
4. Vicious or merciless; brutal: a savage attack on a political rival. See Synonyms at cruel.
5. Lacking polish or manners; rude.
n.
1. A person regarded as primitive or uncivilized.
2. A person regarded as brutal, fierce, or vicious.
3. A rude person; a boor.
tr.v. sav·aged, sav·ag·ing, sav·ag·es
1. To assault ferociously.
2. To attack without restraint or pity: The critics savaged the new play.

:uhoh:
 
Could they get away with this in today's "politically correct" society with all the civil rights groups/ACLU ready to attack?

My guess, is probly not. I'm sure SEVERAL groups would make a large stink about it. There has been a big push the last 10 years or so to get school mascots and sports teams names and images changed when they were something Native American in nature. I have seen more than a few articles about groups lobbying schools tho change thier name/mascot from Braves, Indians, Reds, Chiefs, etc to something more PC.:barf:
One recently was the college in Illinois I think, who are "The Fighting Ilini (sp?)". There mascot was a guy in a cartoon like chief outfit. There was a fair stink to get rid of the mascot, as it was supposedly "racist" and "degrading" and "humiliating". Not sure if I have the school right, but you get the picture. Also dont recall the outcome. someone from Illinois know?

It's a crappy PC world now. You can hardly say or do ANYHING without SOMEONE claiming its horrible and offensive. some things are wrong and offensive, but its all been taken WAY, WAY, WAY too far now.
 
Sometime every year, there are some "Native Americans" that protest outside Progressive Field (Formerly Jacobs Field) about the Cleveland Indians name and the 'Chief Wahoo' logo. They missed a couple of years recently when the Indians were not doing well during the season. Hmmmmm? ? ? ?
 
From Charlton Heston's speech "Winning the Cultural War":

"At William and Mary, students tried to change the name of the school team "The Tribe" because it was supposedly insulting to local Indians, only to learn that authentic Virginia chiefs truly like the name."
 
When it comes to pass that schools have to drop their Indian names due to political correctness (and it's sure happening here), I say, "Ok, lets go all the way with it!". Lets change every Indian-named state, river, town, mountain range, whatever, to some nice anglo name.... the Mighty Mississippi can be "Bob's River"; Tomahawk Wisconsin might be Hatchet; you get the idea.
 
We just dropped the Indians (Cleveland) from our Little League Baseball program this year.:banghead: I haven't gotten the official memo but living in the infiltrated Seattle burbs I can only fathom why.
 
Keeping it in the cultural context of Arthur Savage's life, he was not too far removed from Little Big Horn & IIRC, he had problems with the nomadic aborigines in native Australia...Personally, I think he did play on his last name & associated it with the Indians of his day...My opinion....:uhoh:
I agree with most of you, having these type of photos today would make a civil activist cringe while organizing a protest..
Oh, thanks for the replies on the Savage photo: From the advertisement (1968)
"The Savage 24-V is two fine guns for $81.00. A hot 222 center-fire rifle above, a 20-gauge shotgun below. Both barrels are joined to a machined solid-steel block. The 24-V has a single trigger, with a hammer-spur selector for instant barrel selection. Stock and fore-end are of American walnut set off with handsome fleur-de-lis checkering." :)
 
I don't see many of the old style .30-30 / 20ga for sale. I suppose that means people keep them. :)
 
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