Buzz, the sticky lanolin based lubes will wipe off easiest. I prefer the Lee lube as you don't have to wipe it off if you don't want to. It is extremely effective and easy to use.
If you dilute it down about 5 to 1 in an atomizer bottle, and spray it into a plastic ziplock freezer bag, roll your cases around in there to get them coated well, and then let it dry it is the best lube ever.
You can wipe it off with a moist towel if you desire, or tumble for about 15 minutes to get your brass all sparkly and such.