http://www.salon.com/tech/wire/2003/04/14/al_jazeera_peta/index.html
Al-Jazeera criticized for not running PETA ad
- - - - - - - - - - - -
April 14, 2003 | NEW YORK (AP) --
A vegetarian activist group says the Arab satellite station Al-Jazeera is willing to run graphic footage of human war victims but won't accept their commercial showing bloody animals.
People for the Ethical Treatment of Animals said Monday it offered to pay the network $10,000 to run its 30-second Arabic-dubbed spot, but was refused. Al-Jazeera said it's still possible the ad may run.
PETA specifically targeted Al-Jazeera because the news network was in the news early in the war for airing pictures of bloody American bodies.
The ad shows cows hanging upside down in a slaughterhouse after their throats had been slit, goats being killed and a chicken thrown violently at a box. It hasn't aired on any television network.
"It's certainly curious that they would be willing to show people the outcome of war but not be willing to show people the outcome of choosing to eat meat," said Bruce Friedrich, PETA's director of vegan outreach.
But Mostapha Saout of Allied Information, a company that arranges advertising for Arabic-speaking networks in the United States, said Al-Jazeera held off because of sensitivity to its own personnel killed in the war with Iraq.
"We are looking at it again," he said. "It wasn't a final decision."
Al-Jazeera criticized for not running PETA ad
- - - - - - - - - - - -
April 14, 2003 | NEW YORK (AP) --
A vegetarian activist group says the Arab satellite station Al-Jazeera is willing to run graphic footage of human war victims but won't accept their commercial showing bloody animals.
People for the Ethical Treatment of Animals said Monday it offered to pay the network $10,000 to run its 30-second Arabic-dubbed spot, but was refused. Al-Jazeera said it's still possible the ad may run.
PETA specifically targeted Al-Jazeera because the news network was in the news early in the war for airing pictures of bloody American bodies.
The ad shows cows hanging upside down in a slaughterhouse after their throats had been slit, goats being killed and a chicken thrown violently at a box. It hasn't aired on any television network.
"It's certainly curious that they would be willing to show people the outcome of war but not be willing to show people the outcome of choosing to eat meat," said Bruce Friedrich, PETA's director of vegan outreach.
But Mostapha Saout of Allied Information, a company that arranges advertising for Arabic-speaking networks in the United States, said Al-Jazeera held off because of sensitivity to its own personnel killed in the war with Iraq.
"We are looking at it again," he said. "It wasn't a final decision."
