Yikes!
On another forum, I got accused of being 'too gay" and "not macho enough!" Seriously, thank you for this thread...it helps me more than you know. I just signed a new contract for 2008 with the Outdoor Channel for SHOOTING GALLERY and COWBOYS, and I am planning changes in both shows.
Under my previous arrangement, I was in charge of content, but NOT the actually videoing and/or the editing...that situation has now changed. I now have complete control over the entire process. I have a series of changes planned — not the least of which is making the videography and editing more appropriate, making sure the music doesn't overpower the content, providing more point-of-view footage, and making sure that
everyone involved with SG and COWBOYS understands that CONTENT IS KING!
Frankly, I saw some episodes of both SG and COWBOYS that did not meet my standards, and I simply will not have it. Thankfully, the new management of Outdoor Channel saw it my way.
If you haven't checked out my primary Internet site, DOWN RANGE TELEVISION (
www.downrange.tv), please do. It is, for lack of better words, my "experimental" site. I realized that I simply could not provide the level of information that you guys want — and that I demand for myself — only on a broadcast platform. I have the largest audience ever for a shooting show, and I have to weave an often-complicated path between "too much" and "too little." Television even at the non-network levels is STUNNINGLY expensive, and every move you make is under a microscope.
My decision was to create a multimedia site that will ultimately augment the video product. Right now, the site's a beta version...we're hammering out the basic "syntax" of short-form Internet video, the inclusion of audio podcast-type products and plain old text material.
I've been funding DOWN RANGE out-of-pocket...it's a little like hemmorraging money...but a few visionary companies will be coming on-board in a month or so, and that will help. My overall vision is the broadcast product backed up by multimedia on Internet, so you can go to the site for more specific information, places to learn more about the topics of each show, background information, etc.
I'm in talks with some pretty cool people on the next step, redefining multimedia for our market. I have a vision...whether I can implement it or not remains to be seen. It certainly has given me an intimate knowledge of antacids, acid reflux disease and stress-related illnesses! Still, the list of people who explained to me in painful detail that SG and COWBOYS would fail is long and star-studded, and — THANKS TO YOU GUYS — we proved them wrong. A similar group explained to me that there was no way I could establish DOWN RANGE in the face of huge, heavily funded competitors, yet after 6 weeks of operation we are the premier firearms video site on the web.
I used to do a talk called "Five Steps for Accomplishing the Impossible," based on my book, OVER THE EDGE. I get emails every month from people who have gone on to accomplish amazing things after reading OTE or hearing one of my talks, and those are the people who inspire me to keep slamming my head against various and sundry walls.
Thank you, again, for your input. I value it. And, yes, I believe The Michael Bane Blog can be more entertaining than the shows!
Michael B