I took the plunge and bought a BSA Contender scope a while back.
This one's the 6-24x, mounted on my FrankenRuger. I own Leupold, Burris, Bausch & Lomb, Weaver, Redfield, and Sightron scopes, so I've seen what clarity of optics and repeatable zero look like in a higher-dollar riflescope. I expected the BSA to be cheesy, like one of those 3/4" Tasco things we used to mount on our BB guns as kids.
Oddly enough, the darned thing works, and works well. I always try the 8 clicks up, 8 clicks right, 8 clicks down, and 8 clicks left trick on every scope I buy. The BSA moved the groups exactly where the turrets said they should go, the last movement putting the group right over the first group. Clarity of optics is a subjective thing, with the biggest howling of cheap scope inferior image quality usually coming from those who spent the most on different optics. They have to justify that Swarovski somehow, and don't want the wife to know they could've gotten good usable optics for less money.
My Sightron beats my Leupolds in brightness and clarity out to the periphery, so that stereotype was broken in my world fairly soon, no longer am I an optics snob. Suffice it to say that the BSA Contender on my FrankenRuger is pretty darned clear, just a smidgen of coloration out towards the edges. Since I concentrate most of my time shooting looking at the crosshairs and not doodling out there at the edges pontificating my next gunrag article, the scope serves the purpose quite well.
36x is a lot of magnification for a scope, btw. You're going to see your breathing, heartbeat, digestion, outgassing, mirage, Coriolis Effect, precession, tectonic plate movement, and lunar land tides when cranked up to 36x all day. A variable power scope that can dial back down to 10x is a wonderful thing when the above factors make you lose your lock on the target of interest.
On a side note, I've since gotten rid of a lot of the high-magnification/big objective lens scopes in my gun collection. Besides the BSA Contender, the most magnification any of my rifles has now is 16x, and the majority of scoped guns seldom exceed 12x. I've also rediscovered the joy that is the older Weaver steel-tubed family, with the K4 being an absolute favorite. Likewise, I go nuts for stuff like the Lyman Alaskan and All-American scopes, and the Denver Redfield models. I retrofit a bunch of the older scopes to my hunting rifles, and found out that Australians really like to buy used Simmons Pro-Hunter and Whitetail Classic scopes on e-Bay! (Evidently, they're in short supply Down Under)