Have an attractive, scantily dressed women working behind the counter.
I know this was a joke, but ...
Please, PLEASE don't do this. "Sex sells" tactics are just so incredibly off-putting to both serious (male or female) customers and in general to that half of the population we should try hardest to interest in shooting.
I've even seem some large manufacturers place young ladies in their booths at trade shows, conservatively but very attractively dressed, and when they can't answer technical questions and don't seem to have more to offer than curb-appeal, it is actually insulting.
Setting yourself up to appeal to the "Hooters" or strip-club crowd is not a recipe for success, and shouldn't be.
I know some lady shooters who would make great sales-people, but it isn't because they'd look good in a halter top. If you know some crack-shot ladies who really know guns and shooting, and you can convince them to join your sales staff, AWESOME. That WILL produce sales as they can reach a wide segment of your clientèle with insight and experience.
A bevy of "chicks" to ogle? No way.
