It will depend largely on what you're trying to form. Some are very simple conversions, such as forming 7mm-08 from .308 - simply run the lubed .308 brass into a 7mm-08 sizing die. Some require multiple forming dies, trimming, inside reaming, etc.
I routinely form 6.5-06 brass by simply running .30-06 brass into the 6.5-06 sizing die. I form .257 Weatherby brass by necking 7mm Rem Mag brass down in the sizing die, and then fire-form it to my rifle's chamber. That involves loading a less-than-maximum charge of powder and a bullet, and then firing the round in my rifle. The fired brass has the case shoulder blown out to conform to the Weatherby double radius shoulder.
As krochus stated, .35 Whelen is formed by simply running a .30-06 case into the .35 Whelen sizing die, which has a tapered expander. This actually yields a case about .030-040" short; I prefer to do it with either .270 Winchester or .280 Remington brass. The .270 brass yields cases around .003-005" inch short; the .280 brass yields a case slightly longer than the maximum length specified for the Whelen that must be trimmed before use.