I hope this is appropriate and I understand if it is not. OpticsPlanet.com is doing the exact same thing Cheaper than Dirt did in 2012 when they committed company suicide by cancelling orders to raise prices.
Not exactly the same.
CTD accepted orders for firearms that they didn't actually have in stock. Panic buyers, flippers and neckbearders placed orders that they thought would be fulfilled only to discover CTD didn't have those guns in stock in the first place. Orders were cancelled. When those SKU's came back in stock, CTD raised the price. That wasn't unique to CTD and happens quite often with some internet retailers. There are distributors like Davidsons that allow any kitchen table dealer with a website to show thousands of guns "in stock"......when they really aren't, they are sitting on a shelf at a Davidsons warehouse.
CTD even had different pricing depending on which "warehouse" it was sourced from. By "warehouse" CTD means another company or distributor because CTD didn't have but one warehouse in Ft Worth.
I ordered 500 rounds of Aguila 115gr 9mm on Oct 10. It was showing available for .20c a round. They then sent me a backorder notice out to some distant date that will never happen. But in the meantime they broke all of the cases down to 50 round boxes and priced them .28c a round. Available right now. So they have it, they just won't ship it. And the kicker is they even admitted it to me over the phone two different times that they will not ship it because its worth more in 50 round boxes.
Which tells me Optics Planet knows that ammunition sku's will likely be in short supply for several months. Thats good planning and good business math.
Any business that calculates its profit based on selling price minus what they paid, isn't going to be in business very long. You base your sales price on your replacement cost. When the ammunition market experiences inventory shortages a seller sure as heck better plan on how he stays in business if he can't get inventory. THAT'S WHY Optics Planet is breaking up cases.
WIlling to lose a client and get a bad review over, what, $80??
If $80 is insignificant to you, why write a bad review?
$80 per case X 1,000 cases may mean the difference between laying off a couple of employees.
Hopefully some of you read this and avoid the same issues.
If only there were online vendors other than Optics Planet.
Has anyone else had the same experience?
With many vendors.
Sportsman's Guide first and foremost.
I'm sure my bad review nearly killed 'em.