<Monty Python castle guard voice> Pull the other one. </Monty Python castle guard voice> Northwest Armoury, in Moscow-on-the-Columbia, selling the equivalent of one new handgun to every fifteenth person in the country, (14.49, actually) in one year, and at those advertised prices? To quote Potato Joe, C'mon man! They aren't even nationally known. Well I hadn't heard of them and I have heard of and bought from, Midway and Cabela's, both of which added together don't sell 23,000,000 firearms, let alone handguns, in a year, any year.
You made the claim, you back it up with hard data.
First you'd have to have inventory, even if it isn't all the sales initially, far beyond what even Walmart's logistics could handle. You'd have to have large offices of people doing nothing but paperwork for all those handguns, Federal, and I'm sure OR has some pretty Draconian red tape to wade through too.
If any online place even possibly came near that number, I'd suspect it'd be Bud's. A regional store, even one doing aggressive online sales, still isn't going to do 23,000,000 handgun sales in a year. 23,000 I'd certainly believe, but even 2.3 million is a stretch.