I don't have a rifle rack in my truck, but I have often thought about getting one. First of all, I live in one of those areas where no one would give it a second glance. But the reason for it is that I like to drive off road. I am not talking about anything radical like rock crawling or anything. Nevada has thousands of miles of dirt roads with interesting things like ghost towns, old mines, mountains etc. I also drive these dirt roads coyote hunting. When I am driving off road, I always take a gun and this gun is often a rifle. I guess I must also point out for those that have never been to rural Nevada, that it is very easy to be sitting 50 miles from the nearest house, so nothing about this is particularly irresponsible. If they can conduct above ground nuclear testing, I can safely fire a rifle. Anyway, I usually have the rifle out and ready to go. Usually I don't have a round chambered but the magazine is loaded. I might see a long range jackrabbit, a coyote, or even a rock that looks like fun to try to lob rounds into. I don't want to stop the truck, get out a gun case etc. The downside to what I do now is that the rifle is free to roll around the truck. When I brake, I have to grab the rifle, same with turns etc. I think it would be great to have it in a rack secured. This would be safer and easier on the rifle. Same goes for deer hunting. When you are hunting an area measured in hundreds of square miles, it isn't unusual to scout the area in your truck. I personally don't shoot from the truck, but if I see a deer, I want to get out and try to put a stalk on it. I don't want to have to jump through six hoops to get my rifle out.