There are lots of variations, and variation in targets is what keeps the shooters coming back...., and an occasional prize.
Sometimes you can partially shield a biodegradable clay pigeon behind a gong. The shooter has to break the bird, not ring the gong. I've seen some plates with holes cut through them so the shooter has to be real precise to shoot through the hole and hit the bird. Swinging plates can be fun.
The classic "blanket shoot" is fun to have a couple times a year, where each person brings an item as the entry "fee" and then when the loot is piled up, the "winner" gets first choice, second place gets second, etc.
Another shoot I've heard of is there is one or several custom painted, wooden targets, with a mark as the "bull". You group the shooters, in groups of fives or tens, and each ante's a dollar. Each shooter fires one and only one bullet, the closest to the bull wins. The winner gets the cash, and keeps the target. THEN you can have the first placers shoot an additional target, for the overall winner, again the winner keeps the target and the cash. OH and if you prop the target up in front of a large piece of cut wood, the spent round ball can be recovered and divvy'd up with the 2nd and 3rd place shooters.
So if you had 30 shooters, that would be three targets and three first placers winning the target and $10. Then one final target with all the previous winners shooting, and that shooter goes home with another target and another $10. Then the lead is recovered. You can also use the entry fees to benefit the club, and instead give the target and the spent lead to the first placer.
LD