when is a brick not a brick

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rcmodel said:
Heck, I remember when a box of premium handgun ammo was for 50 rounds, and not 20 or 25 for more money!!

rc, I've got a couple of boxes of 50 (alas, not full boxes anymore) Federal Nyclads. I picked them up at a show a couple of years ago; bought all the guy had. You can't buy 'em in 50s anymore, anywhere.
 
The phenomenon of decreasing package sizes definitely isn't limited to ammo alone. Pay attention to your groceries for a while:

1) A box of my favorite macaroni is now 6oz. It started at 7.25oz, then went to 7oz, and is now at 6oz

2) Orange juice used to be commonly sold in half gallon containers. Now you get something like 59oz, down from 64oz.

3) Look at your favorite cereal. This is a real common example of shrinking product sizes.

4) Pasta, too. I used to buy a 1lb package of pasta. Now they're 10.2758oz, or 12 oz, or 13.1243 oz, or some other number.


Reality is, consumers seem to demand the same prices that they've paid for things for many years. Companies are providing those "prices" by reducing product size. You're paying more, and getting less, but it isn't obvious unless you pay attention.

Nevertheless, I always considered a "brick of .22lr ammo" to be around 500 rounds. The shrink started years ago, and I've seen a lot of bulk packs running as low as 325 rounds these days.
 
That is a good point Kevin. I would speculate its because of increased consumer demand, whether its groceries or ammo. More people want a product that is limited by resources so producers are forced to shrink packages to accommodate more consumers.

As far as 22lr, I am kicking myself for not buying those "buckets" of 22lr last year. I think they were 1500rds for around $40-50. Ack...
 
I agree with most of whats been said but American Eagle have been 400 rounds of Hp's and 500 rounds for solids for as long as I can remember. I have some that I bet are 12 years old (probably older)and thats the way they were sold then.
 
I can remember as a kid going in to the neighborhood hardware store and buying a box of .22s (50 rounds) for fifty cents. ...
 
I expect "bricks" to continue to degrade in my lifetime to the point where they are 250 rounds.

I figure "they" get to sell what they want packaged and labelled as they wish as long as it's not regulated and I'll take the shrinkage over the toe hold of regulation that consumer outrage would lead to.

As it happens - we're doing patio work this week and only 40 minutes ago we had to start separating pulled up bricks as the 30+ year old ones are no where near the newer pavers we put down a couple years ago.

Candy bars, masonry, lumber... Go figure. Hell even me! I used to be exactly average for an American male and now not only must I contend with age related shrinkage (not thermal) but the "average" has increased as well.
 
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