Don Gwinn
Moderator Emeritus
The guy I use is great for $15, except that he's a little paranoid about transfer laws. Can't blame him there, though.
Another dealer told me he charges $50 for transfers because he knows no one will pay it and he has no interest in transfers.
I can't understand why dealers don't sell accessories and ammo with every transferred gun! That would be the way to make a profit, I would think. It's certainly the method used in every other business. Best Buy makes between $50 and -$125 on every computer they sell. They make their money by offering incentives to buy a monitor and printer every time. Then their sales guys (non commission, btw) offer the following in a cheerful, positive manner:
Now, granted, Best Buy is able to use rebates to make some of these things more attractive. And when it's the rebate that makes the main item so cheap, every person who forgets to send it or does it wrong represents additional profit. But the point is that smart retailers make their money by selling accessories, and I've never had any dealer attempt to sell me accessories. Not ammo, not cleaning supplies, nothing. The guy I use now is a gunsmith--what if he offered me (enthusiastically, of course) a tuneup and inspection on every gun I transferred through him, at a mild price? For not much of his labor and no outlay in merchandise he could have doubled the money he made on me, had I taken him up on it. If I hadn't, he'd have lost nothing.
What if he'd said "Well, I charge $15 for that and I do need to have the FFL copy in hand before I can send the gun. I can send out my FFL today and they'll have it in a day or two. Now, is this your first .45? We've got a great deal on 230 grain ball this month, and we also stock reloading components. You'll want this holster so you can try it out at the IPSC--you don't shoot IPSC? I can sign you right up, they do it every Thursday one block over. You won't believe what it will do for your shooting and your confidence, and it's good exercise! No? You're familiar with IPSC, know what it is, why I recommend it, right? Fair enough.
Now, I can also offer you what I call a tune-up package for another $35. (Notice, by offering a little bit of service he's now charging the same amount the other guy purposely quotes to drive away business!) I'll inspect your new gun, clean it thoroughly in my sonic tank, and make whatever adjustments I think are necessary, like smoothing the trigger a little--nothing major for that price, of course, but you wouldn't expect that. That way you don't take home a dangerous gun or one that won't work as advertised, and I can give you solid estimates of whether you'd benefit from a full trigger job, melt, etc. and why.
So does that sound like a good idea to you? (Big smile and don't speak again until after the customer answers you.)
This doesn't have to be high-pressure or smarmy, but you MUST OFFER EVERYTHING EVERY TIME! If you offer it enough times, some people will say yes. If you don't offer it, you get nothing.
Best of all, Wal-Mart has no counter for this and no interest in competing for this kind of business. They're perfectly happy to let you have it.
Another dealer told me he charges $50 for transfers because he knows no one will pay it and he has no interest in transfers.
I can't understand why dealers don't sell accessories and ammo with every transferred gun! That would be the way to make a profit, I would think. It's certainly the method used in every other business. Best Buy makes between $50 and -$125 on every computer they sell. They make their money by offering incentives to buy a monitor and printer every time. Then their sales guys (non commission, btw) offer the following in a cheerful, positive manner:
- USB/printer cable (upgrade to gold connection?)
- printer ink
- printer paper
- blank CD pack (one brand or another is always on sale dirt cheap)
- blank DVD's if needed
- surge protector (upgrade to UPS?)
- upgrade monitor to LCD?
- upgrade printer to all-in-one?
- service plan
- anti-virus software
- system optimization
- memory upgrade
- software installation
- printer installation
- mouse pad
- upgrade to 2.1 or 5.1 speaker system
- upgrade video or sound card
- flash drive
- joystick, gamepad, steering wheel
- software (MS Office, games, etc.)
- network equipment (routers, cable, switches, wireless)
- furniture
- optional mouse
- cooling pad
- portable desk
- carrying case
- lock
- numeric keypad
- external floppy drive if needed
- docking station
- wireless adapter if needed
- retractable phone/network/USB cables
- theft alarm
- DC power adapter/long life battery
Now, granted, Best Buy is able to use rebates to make some of these things more attractive. And when it's the rebate that makes the main item so cheap, every person who forgets to send it or does it wrong represents additional profit. But the point is that smart retailers make their money by selling accessories, and I've never had any dealer attempt to sell me accessories. Not ammo, not cleaning supplies, nothing. The guy I use now is a gunsmith--what if he offered me (enthusiastically, of course) a tuneup and inspection on every gun I transferred through him, at a mild price? For not much of his labor and no outlay in merchandise he could have doubled the money he made on me, had I taken him up on it. If I hadn't, he'd have lost nothing.
What if he'd said "Well, I charge $15 for that and I do need to have the FFL copy in hand before I can send the gun. I can send out my FFL today and they'll have it in a day or two. Now, is this your first .45? We've got a great deal on 230 grain ball this month, and we also stock reloading components. You'll want this holster so you can try it out at the IPSC--you don't shoot IPSC? I can sign you right up, they do it every Thursday one block over. You won't believe what it will do for your shooting and your confidence, and it's good exercise! No? You're familiar with IPSC, know what it is, why I recommend it, right? Fair enough.
Now, I can also offer you what I call a tune-up package for another $35. (Notice, by offering a little bit of service he's now charging the same amount the other guy purposely quotes to drive away business!) I'll inspect your new gun, clean it thoroughly in my sonic tank, and make whatever adjustments I think are necessary, like smoothing the trigger a little--nothing major for that price, of course, but you wouldn't expect that. That way you don't take home a dangerous gun or one that won't work as advertised, and I can give you solid estimates of whether you'd benefit from a full trigger job, melt, etc. and why.
So does that sound like a good idea to you? (Big smile and don't speak again until after the customer answers you.)
This doesn't have to be high-pressure or smarmy, but you MUST OFFER EVERYTHING EVERY TIME! If you offer it enough times, some people will say yes. If you don't offer it, you get nothing.
Best of all, Wal-Mart has no counter for this and no interest in competing for this kind of business. They're perfectly happy to let you have it.