beeenbag
Member
I have never understood the concept of spending $400 on a box to stretch the limits of my $1 bag of ice anyways. I don't get it.
I think there's more to this than either side is saying. I think Yeti's statement sounds like damage control for a reason. I think you're attacking the NRA when there's probably much more to this.I don't recall that Yeti ever had to provide anything to the NRA. If what Yeti was doing was benevolent to the NRA programs, then the attempt at shaming is pretty stupid. That would be an indicator of being very ungrateful for all of the help Yeti provided in the past. When a group like the NRA resorts to logical fallacies such as appeals to emotion (Big bad Yeti not longer supports the poor children of the world) then you know that the NRA isn't really dealing with the actual issue any more. I am glad you agree that their statement doesn't make sense. You think maybe they are trying to hide some critical shortcomings on their part by attacking in such a manner?
But while the two exchanged fire, RTIC quietly but conspicuously chimed in. The Houston-based rival to YETI posted an image of the Second Amendment – complete with old-timey script – on its Facebook page.
The image quickly received thousands of reactions, many of which proclaimed users would be purchasing from RTIC going forward. In the days between Hammer’s letter and YETI’s response, numerous headlines proclaimed YETI no longer supported the NRA.
And RTIC wasn’t the only company that noticed. Hours before YETI issued a statement, Pelican Coolers announced its own commitment to gun owners.
It’s the new normal. Many companies don’t want to get involved in controversial political issues if their products have a widespread appeal.
For once, I'd like to see some of these NRA/2A supporting vendors double-down. Instead of PO'ing gun owners, accidentally or otherwise, offer a show of good faith. Like a discount for new or extending NRA memberships (or any other pro-2A organizations). There is an ad on the outdoor channel para-phrased sort of like this "..if you are not already an NRA member, please join. I'll pay $10 towards your membership. It's that important!" I'm sure this is just a discount code but it makes the point.
The market is flooded with knock-off brands that perform incrementally well and are overpriced; Yeti is waaaaaaay overpriced for the incremental benefit. Yeti is a profit center and like any other business, will follow the money. In turn, if the NRA thought it could have more paying memberships as an anti-gun organization, then that is the direction it would go. Businesses do not have any principles other than profit - that is the sole purpose of their existence.
Great advice.I think the prudent thing to do is to wait for more information.
Look at Pelicans Facebook page. They are donating 10 dollars to the NRA for every cooler purchased this month. See attached image.
!!!! amen!!!!
Fine Figure of a Man wrote:
Selling coolers for $300+ is one thing, bestowing a feeling of status on the buyer is simply amazing.
In this case Yeti market is to yuppies and young people with lot of disposable income so they can show off wearing high priced name brand products.
Since these groups typically support strong gun-control laws they do not want to be associated with pro-gun organizations.
It is discouraging to keep reading on THR of many members think the NRA is a bad organization.
I think it's pretty simple. Yeti wanted to give a smaller or no more discount and the NRA wouldn't accept the deal. Yeti is seriously overpriced compared to the rest of the market and doesn't have a better product than many of their competitors. I received one of the Yeti cups as a Christmas present. I bought an Ozark Trail cup for one fourth the cost and did a side by side comparison of how well they held ice just out of curiosity. No difference at all in the performance of the two. This year I received an Rtic brand cup of the same size. It's priced considerably less than the YETI and gives the same performance. It does have one thing over both the others. It will hold an entire 32 oz. drink while the other two won't.
I LOVE Ozark Trail stuff, especially their flashlights, of which I have several. Their three C-cell aluminum light is probably the best I've ever had, while their 2-AA OT 250L and OT 300L are definitely the handiest, and I have 4 of them, 2 in coat pockets, one in my snowmobile backpack, and one in my chair.I received one of the Yeti cups as a Christmas present. I bought an Ozark Trail cup for one fourth the cost and did a side by side comparison of how well they held ice just out of curiosity. No difference at all in the performance of the two.
If you carry a cooler in the back of a pickup daily you’ll use a bag of ice daily for half the year. 2-4 days the rest. Ice runs $1.49 here. So that is sayI have never understood the concept of spending $400 on a box to stretch the limits of my $1 bag of ice anyways. I don't get it.
In this case Yeti market is to yuppies and young people with lot of disposable income so they can show off wearing high priced name brand products.
Since these groups typically support strong gun-control laws they do not want to
If you carry a cooler in the back of a pickup daily you’ll use a bag of ice daily for half the year. 2-4 days the rest. Ice runs $1.49 here. So that is say
1.49x150days $223.50
1.49x 54 days for the rest. 80.46
With a yeti. You’ll go 2-3 all summer and 7 in the winter.
1.49x75=111.75
1.49x31= 46.19
So basically $150 a year in ice savings and no heart ache when your drinks are hot.
Then we get into cooler life. I have a yeti 45 that’s 5 years old, the lid is now warped so I retired it after 4.5 years. So 4.5X150=$675 in ice savings over the life of the cooler. (The new ones can be warranty replaced, but I doubt they want to swap one I branded.)
On top of that a Coleman or anything else you’ll go through maybe 2 a year. They cannot survive in the sunshine. So what’s a Coleman? $30?X9= $270 for the same 4.5 year period. Not to mention that the lids blow off cheap coolers if you face them wrong. They blow out of the back if they are emptie and won’t survive a fall at 75.
I can’t say a yeti is better than its direct competition, some of them are very good also, a few are not good for daily use though. I’m a lot more scared of buying a $200 knock off and it falling apart than a $300 yeti I know is going to last 4 years or so.
I’d argue yeti’s base is folks who carry a cooler daily in the back of their truck. If you go to a farm sale 50% of pickups have a yeti in the back. 25% have something else. You won’t see many cheap coolers since they don’t survive.
DATE: April 24, 2018
TO: USF & NRA Member and Friends
FROM: Marion P. Hammer
USF Executive Director
NRA Past President
If it wasn’t bad enough that YETI dropped The NRA Foundation as a client, now they’re calling us liars because we informed our members and friends of their actions.
The NRA Foundation has over 1,100 “Friends of NRA Committees” around the country. These committees host banquets and auctions that are attended by hundreds of thousands of guests each year. These events raise funds to support charitable causes and programs. The NRA Foundation supports the needs of youth programs for education, safety and training, as well as law enforcement needs, shooting ranges and conservation programs.
For many years we have purchased coolers from YETI for our auctions. We have auctioned off many thousands of YETI coolers each year. YETI recently dropped The NRA Foundation as a client. Not only would they not take our orders for more coolers, they forced us to cancel orders already in the system that they said they would not fill.
Three days after we notified you of YETI’s decision to drop The NRA Foundation, YETI issued their prepared statement in which they admit they dropped us but claim they simply eliminated the discount program and dropped other (unnamed) organizations as well. That’s news to us.
Perhaps the people writing YETI’s damage control statements are not talking to the people who enforced YETI’s decisions and refused our orders. We had even offered the YETI Roadie in one of our sponsorship levels for 2018 – which we’ve had to cancel.
We told you the truth.
YETI’s attempts at damage control is to say our statement is not accurate. Shame on you again YETI. You know you made a mistake. A big one. Now you must live with your mistake.