It took a while, but I sent the following email to every one of the sponsors:
After watching ABC’s episode of “20/20” titled “If I Only Had a Gun”, I can only conclude that ABC aired the piece in order to advance a specific, anti-gun political agenda and that your company supports that agenda. There was no attempt at all to present both sides of the issue. The show was a deliberate insult to the significant percentage of your customers who own guns and value their 2nd Amendment right to do so.
Company name has every right to promote any political cause you wish. I and my fellow citizens have every right to choose whom we do business with and, rest assured, many of us will choose not to do business with any company that intends to undermine our Constitutional rights.
The name of your company and the others who sponsor ABC's political agenda will be widely shared on the many Internet forums devoted to the shooting sports and legal self defense. The list will be quoted and linked to many hundreds of times over the next several years, at least.
This is unlikely to have a positive effect on your sales.
Sincerely,
EDIT: Response from Transitions Lenses:
Good Afternoon, John,
Thank you for expressing your opinion. Transitions Optical does not endorse the content, products, services or viewpoints expressed on any of the programs we advertise on. We hope that you will not boycott our product because of opinions expressed by someone not connected with us.G
Respectfully,
Cloie Rennard
Transitions Optical
I responded:
Cloie,
When you pay to sponsor a program, you must accept responsibility for the program's content. It's your money that's making the program possible, after all.
Sincerely,
John
After watching ABC’s episode of “20/20” titled “If I Only Had a Gun”, I can only conclude that ABC aired the piece in order to advance a specific, anti-gun political agenda and that your company supports that agenda. There was no attempt at all to present both sides of the issue. The show was a deliberate insult to the significant percentage of your customers who own guns and value their 2nd Amendment right to do so.
Company name has every right to promote any political cause you wish. I and my fellow citizens have every right to choose whom we do business with and, rest assured, many of us will choose not to do business with any company that intends to undermine our Constitutional rights.
The name of your company and the others who sponsor ABC's political agenda will be widely shared on the many Internet forums devoted to the shooting sports and legal self defense. The list will be quoted and linked to many hundreds of times over the next several years, at least.
This is unlikely to have a positive effect on your sales.
Sincerely,
EDIT: Response from Transitions Lenses:
Good Afternoon, John,
Thank you for expressing your opinion. Transitions Optical does not endorse the content, products, services or viewpoints expressed on any of the programs we advertise on. We hope that you will not boycott our product because of opinions expressed by someone not connected with us.G
Respectfully,
Cloie Rennard
Transitions Optical
I responded:
Cloie,
When you pay to sponsor a program, you must accept responsibility for the program's content. It's your money that's making the program possible, after all.
Sincerely,
John
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