Clearly I disagree with the majority that think they should be stealthy and hide.
I would (still) open carry if it were legal. People get used to what they are constantly exposed to. If they see no guns, they assume no guns is the correct condition.
As far as someone targeting you because you are a gun owner? Get serious! Think about that word TARGET. Don't you think just maybe they would say "uh-oh, gun owner. I'd better avoid that one".
Crooks follow women home, they are not going to follow me, because I would notice it and be prepared for them. It is part of the gun-owner life-style, and I think crooks know that.
My vanity license plate here in the PRK is "CA RKBA". I display it proudly.
----------------------------------------------------------------------
In the interest of full disclosure, you will notice that I sell magnet ribbons that were originally a joint HighRoad project. Two of those adorn the sides of my vehicle, too.
one caveat: no non-crook has a gun in their car in California, so no one thinks a pro-gun bumper sticker is anything other than pissing into the wind in this state. Your mileage may vary.